Product
Designer
›
Driven by
empathy
curiosity and
fatherhood.
I'm Israel Bruno
A designer who believes good design starts with empathy.
I love turning complex ideas into simple, meaningful experiences that connect people and products. My process starts with understanding users and designing solutions that create real value for people, products, and the business behind them.
I’ve worked with multidisciplinary teams to shape digital products that empower, simplify, and engage. For me, design lives in the balance between meaning and detail. Every pixel has a reason, every decision tells a story.
Let’s build something that feels natural, thoughtful, and alive.
Impact & Recognition
Selected work, outcomes, and recognitions from 2015 to present.
- Led the navigation redesign decisions for the new cross-product navigation, bringing Support, Product, and customers into the process to de-risk changes; we now have a high-confidence plan to ship in H1/2026.
- Owned the new ecommerce templates library (email, landing pages, pop-ups), enabling a new ecommerce plan with strong adoption.
- Rebuilt the Lead Segmentation feature end to end; clearer flows, visuals and faster decisions.
- Evolved and evangelized the Design System, improving consistency and delivery speed across teams.
- Worked across B2C and B2B products (Marketplace, K12, Undergrad/Postgrad, Quero Pago, Vestibular Digital).
- Co-created Pintor, the company’s first Design System, boosting scalability and design consistency while embedding user testing with engineering and stakeholders to improve alignment and cut rework.
- Selected by Professor Denise Nacu (Associate Professor and School Director, School of Design) as one of two prototyping mentors supporting peers with Axure and Dean’s List for Spring 2015 (GPA 3.5+).
- Joined as one of the design studio's first interns. Shipped the homepage and student showcase redesign.
- Built a typography learning game and a visual course roadmap for new students. Created a web/social photo library. Publicly recognized by leadership for design quality, collaboration, and photography skills.
Pixels
with Purpose
Since 2015
Reviews
Israel brings creativity, attention to detail, and respect to every collaboration. He connects easily with developers and consistently delivers results that make a difference.
⎯ Jonathan Suenaga, Head of Software Engineering
Israel’s work is meticulous and thoughtful. He has a sharp eye for detail and a natural empathy that makes him great to collaborate with. A true reference in quality and care.”
⎯ Danielle Ferry, Product Designer Lead
Israel is exceptional. His empathy and technical rigor make every solution complete and high-quality. He anticipates user reactions and cares deeply about the whole product lifecycle.
⎯ Fernando Redondo, Product Manager
Israel is committed to excellence. His attention to detail, documentation quality, and curiosity elevate every project. He genuinely cares about delivering trustworthy results.
⎯ Domenica Crespo, UX Researcher
Israel stands out for his visual design and prototyping skills — precise, fast, and full of personality. He’s also honest, encouraging, and someone the team truly trusts.
⎯ Larissa Aguiar, Junior Product Designer
Israel is always engaged and willing to help. He contributes ideas, refines solutions, and adds value to design processes. His drive for excellence raises the bar for the team.
⎯ Gioconda de Souza, Senior Product Designer
Israel is positive, kind, and observant. His templates and organization are a benchmark for the team. He sets a high standard and inspires everyone around him.
⎯ Anny Martins, Product Design Lead
Israel is deeply dedicated and technically precise. He raises the bar for everyone around him, combining perfectionism with empathy and a genuine desire to make things better.
⎯ Jan Klever, Senior Product Designer
Israel’s design process is impeccable. He communicates ideas clearly, adapts quickly to change, and always finds simple, intuitive solutions.
⎯ Marinara Barbosa, Senior Product Designer